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New Home Connect's Latest Release Transforms Sales Agents into Effective Marketers

By Star Report 1 min read

Chicago, IL - New Home Star revolutionized the new home sales industry with the creation of its sales enablement platform, New Home Connect. This platform has enabled approximately 500 sales associates across the country to create dynamic community management tools, explore hundreds of marketing ideas, and engage with a robust network of sales professionals to share best practices. September launched New Home Connect's most impactful update yet, with a wide array of new features, as well as a completely redesigned interface.

"Our sales agents lead very hectic lives, managing large backlogs and selling at a rapid pace. This update places our most powerful tools in front of them from the moment they log in," says Chris Laskowski, Marketing Manager for New Home Star. "Since New Home Connect has so many unique applications, ranging from interactive competition analysis tools to a video training classroom, this new upgrade synchronizes popular content to the main dashboard. So far, this change has been met with extremely positive feedback from our users."

The new release offers the following additions: 

  • New and improved dashboard, complete with a live feed.
  • Redesigned interface for marketing campaigns, discussion forums and peer groups.
  • Simplified approach to requesting complimentary marketing support.
  • Redefined 'sales associate marketing initiative' creation process, designed to guide professionals in planning more powerful, traffic-driving initiatives.

View full press release.

Originally published Sep 22, 2016 under Newsroom, updated May 14, 2021

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