New Home Star’s Strategic Response to The Pandemic

Chicago, IL - It’s no secret that the COVID-19 pandemic has put pressure on all businesses to pivot and rethink their business models. The unprecedented times created many roadblocks, but it has also created areas of opportunity. With the new limitations placed on in-person appointments and sales, NHS leadership focused efforts on innovating virtual sales techniques. “We couldn’t pass up on the chance to develop our team’s skill set,” says Founder, Dave Rice. “It was a better time than ever to strengthen our digital tactics, and it’s helped us find a silver lining despite the tremendous loss the country has been experiencing.”

As New Home Star looks into the future, the organization hopes to share its insight and lessons learned from recent events. The company’s comprehensive 65-page COVID-19 Case Study outlines New Home Star’s response to the crisis, and how its sales teams plan to maximize virtual sales in the upcoming months.

Learn more about New Home Star’s approach and how to transform virtual sales efforts by downloading our COVID-19 Case Study. This strategy has been instrumental in achieving a 101% YTD sales-to-goal performance for its builder partners, and the best agent engagement scores to date.