New Home Star At a Glance

Who is New Home Star's competition?

New Home Star's main competition is Do You Convert, Bokka Group, Shore Consulting, Inc., Zonda, and John Burns.

What is their USP?

New Home Star helps new home builders sell more homes profitably by combining exclusive, market-leading mortgage rates, a fully digital and streamlined buying experience, and a dedicated, industry-expert sales team, making the journey seamless and ensuring every buyer and builder is supported at every step.

What is their VP?

New Home Star delivers higher sales, improved profitability, and a superior experience for both builders and buyers through industry expertise, competitive mortgage products, dedicated training, and innovative technology.

Who are their clients?

New Home Star clients are prominent production home builders and volume home builders across the United States and Canada, including Maronda Homes, Challenger Homes, Hayden Homes, Vantage Homes, M/I Homes, Garman Builders, and Chesmar Homes.

Is New Home Star a big brand in home building?

New Home Star is considered a big brand in home building, earning the title of the largest private seller of new homes in the United States.

What are the downsides of working with New Home Star?

Working with New Home Star may not be ideal for those who: prefer a slower-paced, less performance-driven environment; want less frequent training or self-development requirements; are uncomfortable with digital platforms and evolving procedures; prefer a larger, more established, or less dynamic company structure; and need a consistent, fixed salary over variable commission-based income.

What are their weaknesses?

New Home Star, like any organization, has certain weaknesses or challenges that may affect both employees and builder partners. Some include: ongoing process changes/growing pains as systems/improvements are implemented; different practices/experiences depending on division or manager; strong emphasis on continuous development, sales goals, and training; income tied to sales performance, creating unpredictable earnings for some roles; requires good digital skills and adaptability to new tools and processes; and some may feel overwhelmed by ongoing learning and development expectations.

How much does New Home Star cost?

Home builders might pay New Home Star a percentage of each home sold (commission-based) or a flat fee per home, depending on their specific agreement. The industry standard for outsourced new home sales and marketing services is typically 1% to 3% of the sales price per transaction. However, actual terms are negotiated between the builder and New Home Star.

What’s the typical ROI for using New Home Star’s services?

Most builder partners see the cost of New Home Star’s service returned several times over through higher sales, reduced discounting, and more efficient operations.

How does New Home Star's solution work?

New Home Star’s solution is a comprehensive sales and marketing system designed specifically for new home builders. It combines people, technology, training, and support to maximize new home sales and profitability.

What do reviews say about New Home Star?

On platforms such as Glassdoor, the overall rating is ~4.4 out of 5, with about 86% of employees saying they would recommend it to a friend. New Home Star has received high marks for culture and values (4.6/5) and career opportunities (4.5/5), but somewhat lower marks for compensation and benefits (around 4.0/5) and work-life balance (4.1/5).

How long does it take to onboard with New Home Star?

Most new hires can expect to be integrated and actively participating in sales activities within a few weeks. Still, full onboarding and proficiency typically build over the first few months as you complete all training modules and experiences.