Chicago, IL (July 9, 2025) —From June 1–30, 2026, New Home Star team members across the nation participated in the organization’s World Cup Challenge for the opportunity to earn the title of World Cup Champions. Sales divisions represented different nations in a soccer-themed competition designed to promote engagement, teamwork, and organization-wide sales performance.
“The World Cup Challenge has built strong momentum this summer across our divisions nationwide,” says New Home Star Senior Vice President Keith McKinney. “The competition allowed our teams to compete, grow, and push each other to a higher level while driving success for our builder partners.”
Throughout the month-long challenge, participating divisions earned points by completing key sales and development activities, including buyer appointments, sales and marketing initiative events, home sales, and professional training milestones. Each activity was designed to encourage operational execution, collaboration, and continued development while fostering a competitive spirit among teams nationwide.
At the conclusion of the competition, Team Australia, represented by Challenger Homes, officially earned the title of 2026 World Cup Champions after demonstrating strong execution, engagement, and consistency throughout the month-long challenge.
Participating teams tracked their progress through New Home Star’s proprietary platform, New Home Connect™, where divisions could monitor standings and compete for the top position throughout the competition.
About New Home Star
As the largest private seller of new homes in America, New Home Star partners with builders to help them sell more homes more profitably.™ Operating in over forty markets, New Home Star offers cutting-edge tools and an award-winning culture for builders to have sustainable, scalable success. The firm’s home builder solutions and services include home builder marketing, sales training, new home sales software, consulting, and more — each designed with the builder in mind to evolve with the ever-changing nature of our industry. Explore our services and offerings at newhomestar.com and follow us on social media for industry-leading insights.